FG Newsletter #304
Big Tech News
Marissa Mayer resigning from Yahoo board as remaining company renames itself Altaba
Yahoo’s planned sale to Verizon appears to be moving forward — but Yahoo is hanging on to its 15 percent stake in Alibaba and its 35.5 percent stake in Yahoo Japan, and those assets will survive as an investment company under the new name Altaba Inc.
Atlassian Acquires Popular Team Productivity App Trello For $425 Million
Atlassian announced on Monday that it had acquired popular team collaboration software maker Trello for $425 million. It’s the largest acquisition to date for the company that went public in 2015 and its 18th in 14 years. Atlassian is paying about $360 million in cash and the remainder in stock, the company said. Also worth reading is Wired’s coverage: Why Trello, a Simple To-Do App, Is Worth $425 Million
Snapchat picks London for its international HQ
Messaging app Snapchat said it would make London the home of its international operations, delivering another vote of confidence in Britain’s technology credentials as the country prepares to leave the European Union.
Kayak co-founder Paul English raises $15M for his travel startup Lola
Lola, a startup that connects travelers with live travel agents, has raised $15 million in Series B funding. The Boston-based startup was founded by Paul English, who previously co-founded and served as CTO at Kayak. In contrast to many other assistant services that hype their automation and technology, Lola proudly highlights the fact that its iPhone app uses human travel agents.
Guides & Resources
Bringing Wide Color to Instagram
A great read from Mike Krieger, CTO of Instagram: “We’ve just finished updating Instagram to support wide color, and since we’re one of the first major apps to do so, I wanted to share the process of converting the app to help any others doing the conversion.”
Tech Hits The Home: 25 Startups Transforming The Mortgage Industry
Companies span workflow tools that help process loans faster, marketplace lenders, direct-to-consumer digital lenders, analytics tools on loan performance and credit scoring, mortgage brokers, and auction sites.
Lessons Learned: Why Newton Swears by Plain-Text Emails
Interesting interview re; ditching HTML emails for plain text emails: “All drip (life cycle) emailers are now plain-text. Our users loved it. The response rate to our emails went up by 156%. Even for our newsletters, we try to keep things simple with just one image.”
130 Ways To Get Traffic
An impressive list of ways you can drive traffic to your site/product/blog from the team at SumoMe.